/ Infiniti Bahrain organizes an exclusive experience for media and Infiniti owners at 2017 Formula 1™ Bahrain Grand Prix

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Y.K. Almoayyed & Sons and the Renault Sport Formula One team organized an exclusive Formula 1™ race viewing, meet & greet and garage tour opportunity for select media members and Infiniti owners during the recently concluded Formula 1™ Bahrain Grand Prix.

During the tour with the media and Infiniti owners, the hosts provided a ‘behind the scene’ track, garage tour and VIP dinner experience, which is exclusive only by invitation and leveraged through the technical collaboration between Infiniti and Renault Sport F1 team.

Robert Beaty, GM, Y.K. Almoayyed & Sons said, “Through our technical collaboration with Renault Sport Formula One team, we were able to organize a money can’t buy experience for select esteemed media and Infiniti owners. This was also a tremendous privilege for us to reward our loyal clients who have patronized the Infiniti brand and supported us to cement our position as one of the leading premium automotive brands in Bahrain.”
Earlier in 2017, Infiniti reaffirmed its long-term technical partnership with the Renault Sport Formula One Team at the team’s 2017 race car unveil. Following the successful debut of the Infiniti and Renault Sport Racing collaboration in 2016, the alliance launched R.S.17 and introduced for the first time the Infiniti co-developed second generation Energy Recovery System (ERS).

In keeping with the spirit of the F1, Y.K. Almoayyed & Sons, the exclusive dealer for Infiniti had launched 2 weeks prior to the race an exclusive social media campaign offering 2 lucky winners to be a part of the Formula 1™ Bahrain Grand Prix experience. The mechanism of the competition entailed participants to visit the flagship Infiniti Retail Environment and Design Initiative (IREDI) facility in Sitra, capture an enthralling shot of the Q50 and reposting on social media tagging Infiniti Bahrain.

Infiniti Bahrain is currently offering an empowering value proposition on Infiniti Q50 starting at only BD 12,495 to reward demanding motoring enthusiasts. Saad Alzowayed, Infiniti manager, Y.K. Almoayyed & Sons said, “Infiniti has always placed customer interests and satisfaction at the core of its business. We encourage premium motoring enthusiasts to take advantage of our current exceptionally well packaged offers and enjoy the pulse pounding performance Infiniti is reckoned for.”